I'm About To Show You How To Sell Without Selling (And Why This Is The Only Thing That Still Works In The Age Of AI)

From: Daegan Smith
Subject: The Definitive Invisible Funnel Masterclass

We're officially live. Before you go any further, I want to explain exactly why I'm doing this and give you all the details.

I've left nothing out.

Here's the WHY, and just a warning, some of this might upset some people because for years, we've all been sold the same lie:

"You need to get better at copywriting."
"You need to master funnel building."
"You need more sophisticated automation."
"You need to be a better closer."

And so we chase it. We buy course after course. We study sales letters until our eyes bleed. We split-test until we're numb. We try to become master persuaders.

All so we can overcome the obstacle of getting people to buy.

But here's what I realized:

You're not failing because you're not good enough. You're failing because you're playing the wrong game entirely.

See, there are two ways to build a business:

Path #1: Get really, really good at overcoming obstacles. Master copywriting. Perfect your sales process. Build complex funnels. Become so skilled that you can convince people to buy even when they probably shouldn't.

This path works, but it's exhausting and takes years to master.

Path #2: Remove the obstacles so there's nothing to overcome in the first place.

Nobody talks about this path because they don't know it exists.

But you can't unsee it once you see it, and now you've seen it.

And here's why this matters more right now than it ever has before:

AI just changed everything.

ChatGPT can write sales copy in seconds. AI can build funnels, generate email sequences, analyze data, and optimize conversions.

Which means all the "skills" everyone's been told to master? They're being commoditized as we speak.

Generic "how to" information? Worthless.

AI delivers it instantly, for free.

The tactics? The templates? The "proven formulas"?

Everyone now has access to the same AI tools.

So here's the uncomfortable truth:

If your business depends on doing what AI can do - writing better copy, building better funnels, optimizing better systems - you're competing in a race to the bottom.

But here's what AI can't replicate:

YOUR story. YOUR process. YOUR ability to connect. YOUR lived experience.

AI can give people information.

But it can't give them YOU.

And that's precisely what the Invisible Funnel is built on.

When I discovered the Invisible Funnel, I didn't just stumble onto a new tactic or a clever hack. I stumbled onto an entirely different way of doing business.

A way where:

Because the obstacles that require those skills? They're just… not there anymore.

Think about what that means in an AI-saturated world:

While everyone else is trying to out-prompt AI to write better sales copy, you won't need sales copy at all.

While everyone else is racing to build more complex funnels, you'll have removed the need for complexity.

While everyone else is learning to become better at skills AI is making obsolete, you'll be using something AI can never commoditize: authentic connection through your story and process.

This IS the new opportunity.

Not "get better at the thing AI is making worthless."

But "build a business around what AI can never replicate."

The people who get this now - who act on this now - are going to dominate their markets while everyone else scrambles to figure out what happened.

Now, here's my dilemma:

Once I figured this out, I had a decision to make.

I could stay on the sidelines, keeping this to myself. I could maybe use it myself, maybe not. I could luxuriate in knowing that I have an unfair advantage should I choose to use it.

You know that's not me.

I'm back.

The Invisible Funnel is back, because now more than ever, it's necessary, no…

Critical that we ALL know and work from this new perspective to survive, let alone thrive.

Teaching how to do this needed to be done right. I'm here to do it.

See, I've only taught the complete Invisible Funnel system five times ever:

Three times, at $7,500 live events and intensive workshops, everyone left with their own Invisible Funnel built and ready to launch.

Once, at a private $15,000 intensive, where I personally worked with individual clients to construct their Invisible Funnels from scratch.

And once at the exclusive Invisible Funnel LIVE! Event - where the only way to get in was a special invite from Russell Brunson or me.

This invitation was extended to only 100 of the best marketers on the planet. You couldn't have bought a ticket if you wanted to.

That's it.

Five times ever.

But here's the thing: I recorded everything.

Every workshop. Every breakdown. Every example. Every funnel build. Every consultation where I helped someone adapt the Invisible Funnel to their situation.

I have hundreds of pages of notes, tools, and resources, including the real NDA, and the homework page I used in the reverse selling process that paid off my house.

Every Invisible Funnel I've ever created. Every story-selling email sequence I could find that I've ever written to promote them.

And most of this…

Has never been made available to anyone who wasn't in the room.

Until now.

I've taken everything - and I mean EVERYTHING - and compiled it into what I'm calling:


THE DEFINITIVE INVISIBLE FUNNEL MASTERCLASS

This isn't a course where I will teach you theory for the next 8 weeks.

This is the complete vault of everything I've ever taught, every funnel I've ever built, every strategy I've ever used, including the event registration page I use to create those predictable 80%+ sales conversion rates.

You get instant access to all of it.

Here's what's inside:


THE COMPLETE INVISIBLE FUNNEL VAULT

The Workshop Recordings (Never Before Released)

Complete access to recordings from all five times I've ever taught the Invisible Funnel - including the three $7,500 intensive workshops, the private $15,000 intensive sessions, and the exclusive invite-only Invisible Funnel LIVE event with 100 of the best marketers on the planet - where you'll watch me:


SYSTEM ONE: THE IRRESISTIBLE OFFER

Everything from the private $15,000 intensive on building offers that feel impossible to refuse.

The Core Offer Construction Framework

The complete "Wet Dream" methodology for crawling inside your prospect's mind and building an offer around every pain point they want eliminated and every secret desire they're afraid to admit:

The Psychology Of Buying

Understanding what's actually happening in your prospect's mind when they decide to buy:

Scarcity & Urgency Architecture

How to create legitimate urgency without manipulation:

Advanced Pricing Psychology

The frameworks that make pricing feel inevitable:


SYSTEM TWO: CONTENT THAT SELLS WITHOUT SELLING

How to establish yourself as the ultimate authority before you ever ask for a sale.

How To Use Critical Path Analysis To Establish Authority

This framework makes people view you as an authority without you ever having to claim it:

The Content Structure That Pre-Sells

How to structure your content so your audience is already sold before they know you've got an offer.

You know, that feeling where you hope the expert you're listening to has something more, and you're just crossing your fingers that if they do, you can afford it.

This is how to do that:

First Lesson Architecture

Why your first lesson is 10x more important than any other piece of content:


SYSTEM THREE: STORY SELLING THAT REMOVES THE NEED TO SELL

How to use the power of story so that selling becomes unnecessary.

The Three Story Selling Methods

Complete training on all three levels - from beginner to mastery - embedded in the workshop recordings:

The Psychology Triggers Behind How Story Sells

These are the evolutionarily embedded reasons why people can't resist a story:

Jimmy's MyStory "Reverse Selling Framework

Complete training embedded in the workshop recordings on creating your personal transformation story:

The Hero's Journey Framework

The workshop recordings include access to Michael Hauge's complete "Hero's Two Journeys" training.

I flew him out and paid him $10k specifically to do this training. It was worth every penny. You'll see why.

The Outer Journey (Achievement):

The Inner Journey (Transformation):

Complete Story Structure Tools

Email Story Selling Secrets

How to turn your story into an email sequence that sells without selling:

Advanced Story Selling Concepts

The frameworks that make your story sell at the highest level:

The Attractive Character Framework

Access to John Alanis's complete "Attractive Character" training in the workshop recordings - how to position yourself so people naturally want to buy from you, specifically, along with his complete presentation notes.

Webinar Story Selling Structure

Russell Brunson's most powerful Webinar conversion techniques:

Real Examples & Case Studies

Embedded throughout the workshop recordings:


SYSTEM FOUR: THE COMPLETE REVERSE SELLING SYSTEM

How to get people to sell YOU on why you should choose them - and why the call becomes a formality instead of a battle.

The Reverse Selling 100-Point Conversion System

Inside, you'll discover the complete reverse selling framework - and you'll understand precisely, most of the time, the sale is already made before they ever get on the call with you.

Here's how it works: You need 100 points to convert a sale. Each component of your reverse selling funnel systematically builds buying desire while filtering out tire-kickers.

For example, your Email Story Selling sequence adds 15 points. Your Irresistible Offer adds 25 points. Your Homework Page adds another 15 points.

And that's just 3 of the 13 components that accumulate to create a pre-sold buyer.

Inside, you get the complete breakdown of all 13 components, exactly how many points each adds, how to use them, and why the system works even if you've never sold anything over the phone before.

The Application That Sells For You

Most people think applications are just for gathering information.

They're not.

A properly designed application is a selling tool disguised as a screening tool.

Inside you'll discover:

You get Jimmy's complete question bank organized by psychological purpose, so you know exactly what you're accomplishing with each question you ask.

The MyStory Page That Doubles Close Rates

This page - when done right - can literally double your close rate.

Inside, you'll discover what goes on this page, why it works, and how to create one even if you don't have your own "rags to riches" story yet. (There's a specific type of case study that works even better than your own story in certain situations - and you'll learn exactly when to use it.)

How To Use The Magic Of The F-Bomb Page

This is where the magic happens.

This page isn't about giving them information. It's about creating a psychological pre-frame that only serious, pre-sold buyers get on calls with you.

Inside you'll discover:

Jimmy's Secret Reverse Selling Email Sequence

Between the time they apply and when you get on the phone, there's a hidden sequence of emails doing 50% of the selling for you.

You get complete access to all five "Secret Email" templates that continue building desire while maintaining the frame THEY are applying to work with YOU (not the other way around).

These emails are the difference between showing up to a call where you have to convince someone to buy, versus showing up to a call where they're hoping you'll accept them.

How To Conduct The Reverse Selling Interview

Complete training on what actually happens on the call.

By this point in the process, the heavy lifting is done. But there's still an art to the conversation that confirms the sale without feeling like you're "closing."

Inside you'll discover:

The Invitation Process

Why there is no close.

Inside, you'll learn:

Even Jimmy's Best Getting Paid & Follow-Up Strategies

The frameworks that turn "I need to think about it" into sales:

Advanced Tools, Power Statements & Resources

Everything else you need to master the reverse selling conversation:

The Assistant System

Complete training on hiring, training, and deploying a virtual assistant to handle the entire application process - so you only talk to pre-qualified, pre-sold buyers who are excited to work with you.


SYSTEM FIVE: THE COMPLETE TECHNICAL IMPLEMENTATION

Funnel Architecture & Templates

A Vault Of My Best Invisible Funnels

Complete access to the best Invisible Funnels I've created so you can see the full picture of how everything fits together and works in the real world:


BONUS #1: The Trump Card: 21 Strategies To Double Your Profits

People have repeatedly told me this was the best, most impactful, and their favorite Invisible Funnel I've ever taught.

As the name suggests, these are 21 of the most impactful immediate changes anyone can make to their online business to increase traffic, leads, conversions, revenue, and net profits.

These aren't theoretical concepts that take months to implement.

These are the quick-win breakthroughs I've discovered over years of testing - the things you can apply TODAY and see results TOMORROW.

Complete access to all 21 Trump Cards with detailed explanations and implementation steps.


BONUS #2: The Ultimate Sales Funnel Online Workshop

This is another one of the Invisible Funnel trainings that I'm most proud of.

What's contained here took over 10 years to discover, hundreds of split tests, and millions paid in advertising to derive the results.

This is me walking through every funnel breakthrough I've had that maximized profits.

Every test that worked. Every discovery compounded the effect of the previous.

Imagine a snowball growing as it rolls down a hill.

This does the same for your business. Every optimization builds on the others, adding zeros (10X) to your bottom line.

This is one of those trainings: watch, apply, and make money.

My favorite kind.


BONUS #3: The $10k Speaking Empire Consultation Recordings

This is the real $10,000 consultation I did with Dave and Dustin that led to my Irresistible Offer breakthrough. You get to look over my shoulder and see how I developed the offer as it was being created.

To me, this is priceless for two reasons:

First: What they taught me, you get to learn without paying the $10,000 I did. You do what they told me to do, and you will become much better at converting sales in any webinar or teleseminar, and you'll know exactly how to create a stage rush.

Second: You get to see the real-time development of the offer as I do it myself. It's one thing to teach a person a thing. It's very different to show them how you do it, and then demonstrate it in the real world with objective results.

That's what you have here. I've never had a lesson like you're getting here.


BONUS #4: Your Own Personal Invisible Funnel AI Coach (Coming Soon)

Here's something I've never offered before - and honestly, something that didn't even exist until now.

I've created a custom AI coach that knows the complete Invisible Funnel system inside and out.

Think of it as having me available 24/7 to walk you through building your Invisible Funnel.

Here's what makes this different from ChatGPT or any other AI:

This isn't a generic AI that gives you generic advice.

This is an AI coach I personally trained on the complete Invisible Funnel methodology - It knows:

Here's how it works:

Instead of getting stuck wondering "Am I doing this right?" or "What comes next?" - you open up your AI coach and it walks you through the exact next step.

It asks you questions.
It helps you brainstorm.
It gives you frameworks.
It keeps you moving forward.

The difference this makes:

Most people who buy a course get stuck somewhere in the implementation.

They have a question. They're not sure if they're doing it right. They second-guess themselves. And they stop.

With your AI coach, you never get stuck.

It's like having me sitting next to you as you build your Invisible Funnel - except it's available whenever you need it, as many times as you need it, for as long as you need it.

And here's the kicker…

While everyone else is using AI to write better sales copy (which is becoming commoditized by the day), you're using AI to implement a system that makes sales copy irrelevant.

You're not competing with AI.

You're using AI to build something AI can never replicate.

Absolutely nothing is left to chance.


BONUS #5: Two-Part Private Invisible Funnel Consultation

(LIMITED TO THE FIRST 11 7 5 4 2 PEOPLE ONLY)

I work with you over two one-on-one sessions to bring your Invisible Funnel to life. That's why I have to limit this to 11 7 5 4 2 clients.

Consultation #1: Invisible Funnel Refinement (Immediately After You Join)

I'll help you adapt the Invisible Funnel framework specifically to YOUR situation. We'll identify which stories to tell, what obstacles to remove, how to structure your offer so it's irresistible, and the exact roadmap of what to build and in what order.

Consultation #2: Course Correction & Enhancement (After You've Built It)

Once you've built your Invisible Funnel, we'll meet again. I'll audit everything you've built, identify what's good and what could be even better, and give you specific action items to transform your funnel from good to exceptional.

Why These Two Consultations Change Everything:

The Masterclass gives you everything you need to build an Invisible Funnel. These two consultations ensure you get it RIGHT. Most people fail not because they don't have the information, but because they don't apply it correctly to their specific situation.

These consultations eliminate that problem.


HERE'S WHAT THIS IS ACTUALLY WORTH

Let me put this in perspective for you.

When I first created the Invisible Funnel, my very first event converted at 87% of the people who registered into paying customers at $39.97 a piece, that's thousands of dollars and an absolute quantum leap in conversions.

I never created a product.

I didn't have some elaborate funnel.

Just an idea and some time.

That's all you got to show up with here. We both know you got that in spades if you're reading this.

But What If You Started With Absolutely Nothing Else?

No list. No audience. No product. No problem.

You choose a topic, create an Invisible Funnel page (I'll show you how), and set a date for your first Invisible Funnel event.

Then you start letting people know about the good news on free social media.

Did you know that when I posted the email I sent you a few days ago to kick things off on Facebook, I added 184 new people to my list within the first 24 hours?

And I'm not saying you'll do that out of the gate.

I AM saying that with nothing but an idea, an Invisible Funnel event page, a date, and the know-how, there's an almost certain possibility you will get 5, 10, maybe even 23 people registered.

In fact, I had a student, Rachel McGregor, who did that to the tune of over $13,400 her first go.

You can too, but…

Let's say you get 20.

No shame in your game. It's your first time.

You follow the process like I show you, and at 80% conversion, that's 16 sales.

At $97 (the price sweet spot), that's $1,552, and that's not chump change.

Totally realistic. Absolutely doable. Am I right or am I right?

You Don't Have To Be The Person With The Idea To Pull This Off

Remember, you can do what Russell Brunson did when he first got that Invisible Funnel itch and bring someone else on to put on the show.

He found someone who DID know couponing and another who knew speed reading, structured an event with them following the exact steps I'm giving you here, and split the money.

You can do the same thing.

The framework works regardless of whether you're the expert or partnering with one.

Hear Me When I Say This To You

Every person I've taught the Invisible Funnel who did an event, whether they were the talent or not, made at least thousands of dollars on their first try.

Not some of them. Not most of them.

ALL of them.

You will too.


YOUR INVESTMENT?

For the first 11 7 5 4 2 people, your investment is just $997.

After those 11 7 5 4 2, the price goes up to $1,997.

Once that happens, I'm setting a deadline (72 hours) where I close things down and get to creating some new case studies.

Here's What I Can Guarantee You

Once the doors close, this offer will never be available again at $997 or even $1,997.

This is your one chance.

Remember when I shared how the Invisible Funnel came together through a series of moments in time?

Where I realized the value of that moment, took immediate action, and reaped the rewards?

This Is That Moment

This is the point where you choose.

Do you do nothing and look back with regret, or take the leap and bet on yourself?

I've done everything to make this an easy decision.

It's here and ripe for the taking. You've just got to take it.

YES - I’M READY TO BUILD MY INVISIBLE FUNNEL

P.S. - Remember, there are only 11 7 5 4 2 spots at $997. After that, the price jumps to $1,997. And once the doors close, you know the deal. This is your moment. Seize it!